Sony UK Boss Ray Maguire claims that the PSP UMD format is doing well, despite many retailers turning down the format due to low sales. Maguire claimes the company is “pretty pleased with UMD”. Many retailers claim that UMD sales are moderate, and only do well as part of cross-promotions.
Do you think the UMD format for movies is slowly dying? A survey we did over a year suggested that not many people bought UMDs since you could ‘rip’ movies onto a Memory Stick. What do you think?