According to “Quarterly Global Next Generation DVD and Game Platform Hardware Shipment and Forecast Report,” high-definition DVD gaming hardware, such as the PlayStation 3 and the Xbox 360’s external HD DVD drive, had revenue growth of more than three times that of standalone Blu-Ray or HD DVD players from the second and third quarters of 2007. The PlayStation 3 accounts for 97% of all Blu-Ray device sales alone. Overall, game console-related hardware made up 85% of global next-gen DVD shipmentes between Q1 to Q3 in 2007.
Sony dominated the total Blu-Ray market, with 97% worldwide share thanks to the PlayStation 3. “It’s played a very important role,” says Andy Parsons, chair of the U.S. promotion committee for the Blu-ray Disc Association (BDA). “That’s certainly been a foundation of the Blu-ray format.”
Between Sony, Toshiba and Microsoft, which manufactures the external HD DVD drive for the Xbox 360, these three companies accounted for 98% of global next-gen DVD hardware.