The rumors about the PS3 and XBox 360 price drop have spread across the Internet like wildfire. Information about the price drop has popped up on several websites claiming that the price drop has been confirmed. Circuit City is said to be dropping the price of the PS3 to $499 from July 15th. However, according to Reuters, Sony has no to cut the price of the PS3 at present to pep up demand and counter surging sales of Nintendo’s rival game console Wii.
“At present we have no plans [to cut the PS3 price]”, Ryoji Chubachi told Reuters in an interview.
The higher price tag has been cited as one of the main reasons the PS3 has been trailing the Wii in sales, and analysts have been widely expecting Sony to soon slash the price to increase demand.
[Via: Reuters UK]
UPDATE (6th July 2007, at 19:14):
Once again, further confirmations of the PS3 price drop are surfacing despite Ryoji Chubachi’s earlier statement. GameDaily has confirmed with “a merchandising manager at one of the world’s biggest retailers” that the price drop was true. Also, moles at both Best Buy and Target state that they too have word of a price drop. The Target mole reports that the retail chain’s inventory tracking program is listing retail for the 60GB PS3 at $499.99. And a mole at Best Buy tells us they just received their upcoming ads and that they all list the PS3 price at $499.99 as well.
Sony is obviously trying to keep the rumors under wraps to avoid loosing hardware sales. If indeed the rumors are true, we should hear from Sony next week at E3. Until then, we will keep you updated on any other developements.