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  • European Launch Boosted Blu-Ray Sales by 1000 per cent

European Launch Boosted Blu-Ray Sales by 1000 per cent

July 5th, 2007 / Niraj Shah / News
0

According to Matt Brown, Sony Pictures Home Entertainment VP, “the launch of the PS3 had a had a tremendous impact on Blu-ray software sales across the board. Recent sales figures are a clear indication that the PS3 is seen as an entertainment device.” Figures announced by Sony Pictures strongly support the statement. According to the announcement, 180,000 Blu-Ray discs have been sold in Europe after experiencing a 1000 increase in sales since PS3’s launch back in March.

“Casino Royale” got special mention for being one of the biggest titles. Combining 500,000 copies given away to PS3 owners and the actual number of copies sold easily makes it the most widely distributed Blu-ray film to date.

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